Anthony CONTAT

**ELLE.fr, Closer, Grazia, Sciences & Vie, Téléstar, Top Santé **

SEO & GEO (LLM visibility) for media organizations

I’m a freelance SEO consultant with 18 years of experience, specialized in GEO / AEO and complex ecosystems (media, e-commerce, international platforms).

My focus : turning internal data (content, taxonomy, CRM signals, catalogs) into structured, indexable, high-performing pages — and making brands visible in generative answers (AI Overviews / LLMs).

What I help you achieve

• Grow qualified organic audience (beyond vanity traffic)
• Strengthen topical authority and editorial discoverability
• Improve reader revenue readiness : content architecture that supports subscription journeys
• Increase visibility in AI answers : being cited, accurately described, and preferred

Typical engagements

• Technical SEO strategy : crawl, logs, rendering, Core Web Vitals, duplication control
• Semantic & editorial strategy : intent mapping, topic clusters, content roadmaps
• Information architecture : hubs, sections, templates, internal linking systems
• GEO action plan : visibility tracking, prompt patterns, influence levers (on-site + off-site)

Selected experience

• Global SEO missions for CHANEL (3.5 years) : international scope, large-scale templates, headless migration specs
• Media brands : ELLE.fr, Closer, Grazia, Sciences & Vie, Téléstar, Top Santé
• Building search-friendly filtered pages (PLPs) with strict crawl / indexation governance

How I work

1. Fast diagnostic : data, crawl, logs, SERP reality check, IA & templates
2. Prioritized roadmap : impact × effort, clear owners, measurable KPIs
3. Hands-on delivery : editorial + product + tech alignment, documentation, QA
4. Knowledge transfer : frameworks, checklists, team enablement

Let’s talk

If you share your goal (audience / subscriptions / retention), top sections, and 3 competitors, I’ll propose a first angle with quick wins and a pragmatic plan.

• LinkedIn: https://www.linkedin.com/in/anthony-contat/
• Website: https://www.anthonycontat.com/
• Email: anthony[arobase]sumseo.com